New Store Launches to Sell Finger Lakes Goods

One of the packages offered at FLX Goods - FLX GRILLMASTER

FLX Goods, a new retailer selling high-quality products made exclusively in the Finger Lakes region, has announced the early launch of its on-line shopping site  to support small businesses threatened by the impact of Covid-19 and the decline of area tourism.

“We planned to launch both our retail shop and on-line store in June,” says Jim Cecere, owner of FLX Goods. “But with Covid-19, many wonderful businesses were struggling, so we got our on-line store running as quickly as possible.”

Based in Geneva, New York, FLX Goods carries specialty products ranging from honey, maple syrup and coffee to handcrafted soaps, lotions and more, all made in the Finger Lakes Region. They also feature hard-to-find items, available only in local shops or on limited websites.

“The mission of FLX Goods is simple: We promote high-quality products produced by great businesses in the Finger Lakes. We also mix and match products to create bundles, like our Barbecue Bundle featuring Karma Sauces from Rochester, Arbor Hill from Naples, and Wicked-ly Sent from Farmington,” says Cecere.  “We will have a traditional store and also provide our customers with easy online shopping, including customized experiences and free shipping.”

Lisa Frederickson, proprietor of Flint Creek Soaps in Naples, says, “FLX Goods sells our products individually, but also pairs them with other products made in our region. It’s really unique.”

And it couldn’t come at a better time.  When the March 2020 stay-at-home order was issued, many small businesses suffered. Stacey Ingerick of Keuka Candy Emporium in Penn Yan, says, “We sell to locals, but the order from FLX Goods helped us keep our lights on.”

Plans are underway to open the FLX Goods retail store in late June, as part of efforts to re-open commerce in the Finger Lakes area.  They also plan to expand their product lines to include refrigerated items, such as meat and locally-made cheese, as well as wine and craft alcohol.

“Our goal is to make all products from our region available to people across America and internationally, too,” says Cecere. “We already sell to consumers in Europe and Canada, and will continue to expand.  People everywhere want high-quality, locally-made products created by small business owners and our role is to make those connections happen.”


40 Linden Street, Geneva, NY 14456

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